“These trauma therapy sessions have truly helped me find peace and clarity.” JH
What is Traumatic Incident Reduction?
Traumatic Incident Reduction (TIR) has been used to treat survivors and first responders of 9/11, Ukraine and Gaza, as well as Grenfell Tower and the London terror attacks with the Metropolitan Police.
But it doesn’t have to be big events: trauma takes many forms, often subtle incidents from childhood can have a lasting impact.
Alongside TIR, I use a range of transformative tools – clients are often amazed at how quickly real change can happen – feeling lighter and brighter after only a few sessions: free from a lifetime of anxiety and emotional pain.
How Does It Work?
TIR is a simple, structured, evidence-based process that helps you safely process unresolved traumatic experiences – including ones you may not even realise are still affecting you – so you no longer carry the emotional impact on your everyday life.
TIR focuses on unresolved traumatic incidents that remain emotionally ‘charged’ in the brain. These past events – even those long forgotten or buried in the unconscious – continue to affect how we feel in daily life; for example a constant low-level anxiety or hypervigilance or quick-to-trigger anger.
Unlike traditional therapy, TIR does not involve analysing your trauma or being told what it means. Instead, you safely revisit the trauma using a specific structured process, simply retelling the story several times.
Each time, you release more and more trapped emotional charge, allowing your mind and nervous system to integrate the memory and view it differently so you can finally let go of it.
In doing so, TIR helps rewire the brain’s fear response, leading to markedly reduced symptoms and a hugely improved quality of life.
It’s been scientifically shown to work remarkably well, remarkably quickly.
“I want to thank Edward so much for giving me a chance to be free from the past. It has changed my life.” CW
Fear Extinction
TIR is a form of prolonged exposure therapy, which is based on the principle of fear extinction – where the brain learns that something it previously feared is now in fact safe and in the past.
This controlled exposure allows the brain’s circuits to ‘unlearn’ the automatic fear response, gradually weakening the trauma’s grip until a new positive association is achieved.
As Professor Huberman explains on his popular podcast The Huberman Lab, the brain is finally able to process the memory without the usual overwhelming fear response – the intense emotional charge fades as the memory becomes familiar and less threatening through repeated re-telling.
This process taps into the power of neuroplasticity – the brain’s ability to rewire itself.